Our Value

Be wary of financial “thought leaders.” While it’s necessary to ponder the past and imagine the future at times, you need a finance leader that gets things done.

The value we provide comes from action. Below is our 8-Step plan to bring value to your business:

  1. Clean up the Financials (Optional). It’s possible you already have a strong accounting function, and the books are in order. Kudos. Clean financials are much preferred as it will give us a head start. Without accurate financial data, we cannot provide value. Garbage in, garbage out.

  2. Cash Flow Analysis. Cash is the lifeblood of a business. Profits won’t pay your employees, vendors, or bank loans. We’ll look to ensure that you have adequate cash. If not, we’ll spend all of our time here until the business is stable.

  3. Analyze the Balance Sheet. The Balance Sheet gets no love and is often overlooked, but it is crucial to the long-term success of your business. We’ll analyze the most important ratios - liquidity and debt-to-equity, among others depending on your industry. We’ll compare these ratios to prior periods and available industry data to uncover trends and an action plan for improvement.

  4. Analyze the Income Statement. Your Income Statement tells you how much profit the business is generating, the health of your margins, and amount of overhead. We’ll spend a lot of time on Gross Profit Margin and Overhead.

  5. Develop an Action Plan. After analyzing the 3 Financial Statements, we’ll work with you on an action plan for optimizing the business. This may include all or some of the following: capital investment analysis, vendor term negotiations, vendor rationalization, receivable collection plan, FTE analysis, debt consolidation, cost reductions, etc.

  6. Build a Rolling Forecast. Each business has different long-term goals and objectives. We’ll work with you to build a rolling 3-Statement forecast to track and measure progress towards your unique goals. General Patton famously said, “He who sweats more in training bleeds less in battle.” While we don’t often bleed in finance, we put a lot of effort into the planning process because it is crucial to long-term success. Plans often change, but it’s better to be wrong than lost.

  7. Education. Educate leaders on all 3 Financial Statements so they understand their impact on the business and act as owners in their roles.

  8. Build Repeatable Processes for Reporting. We will establish a cadence that will allow us to continuously evaluate performance and course correct, when needed, to ensure we’re moving towards your goals.